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"SPOKES BY RIDERS" MASTERCLASS SERIES

Director & Editor:
Chris Phillips
Producer: Matt Hearn   
DOP: Tom David
Agency: Isobar

In 2016 I returned to work on TAC with the digital agency Isobar, this time to create content in sync with the international MotoGP race at Philip Island.  We spent time with a handful of Motogp legends to discuss their careers, their passion, and of course a few safety tips allow the way.  Stories include: Chris Vermeulen, Jeremy Burgess, Kevin Schwantz and Kevin Magee.  
 

 

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Related Work

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Campaign: TAC Spokes by Riders

The first campaign I did for the TAC was around motorcycle safety working with the agency Isobar.  We selected two everyday stories to illuminate a variety of safety messages, and capture a diverse range of online audiences.  

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Campaign: TAC Cycling Safety

In 2017 TAC wanted to create a handful of content stories to launch at the Cadel Evans Road race.  Matt Keenan and Peta Mullens came on board to offer their experience and enthusiasm, as well as some detailed safety tips for a variety of riding situations.   

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Short Film: Robbie Maddison Driven by Adrenaline

I was lucky to spend some time with Robbie Maddison early in 2016, a few months after he'd completed the game changing video "Pipe-Dream."  Robbie was taking some time out between shoots for a new Vin Diesel movie, and graciously took us into his home to share his everyday life.